ABOUT US
We believe caring for our parents should be enriching, not exhausting.
Kinwell’s vision is to make it easier for families to support loved ones as they age. We want time spent with family to be filled with meaning and caring - not work and stress.
Our team is based in California. We come from leading technology companies, including Google, Apple and Meta. This work is personal for us... we designed Kinwell to make our family and friends' lives easier as we all navigate the challenging dynamic of helping our loved ones as they age.
From our own experience, we understand how hard it is to balance caring for parents and kids while managing your own life. We want Kinwell to be a solution that you and your family trust, rely on and love.
Empowering You to Care for Your Loved Ones with Confidence.
Why We Built Kinwell
Born from Experience, Built with Care: Kinwell was created by people who’ve faced the same overwhelming challenge - managing the financial and daily affairs of our aging parents. We know the stress, the time drain, and the emotional toll it takes. That’s why we built Kinwell - to give you a better way. A smarter way. A way that saves time, reduces stress, and brings simplicity to an otherwise chaotic process.
The Problem We Solve
Caring for Aging Parents Shouldn’t Be Overwhelming: Millions of people in the "Sandwich Generation" are helping their parents manage everything, including their financial responsibilities. But juggling all these tasks - on top of careers, families, and personal lives - can feel impossible. Kinwell unifies and automates everything in one intuitive app, so you can finally get the chaos under control.
How Kinwell Changes Lives
Make It All Easier: Kinwell isn’t just an app - it’s a lifeline. By intelligently monitoring financial accounts and automating important tasks like paying bills, Kinwell reduces the mental load on caregivers. With smart alerts and automated assistance, it’s easier to stay informed, make good decisions, and ensure your parents’ well-being without constant stress.
Built with Purpose
Designed by People Who’ve Been There: Every feature in Kinwell exists because someone needed it. From easy-to-understand dashboards to thoughtful reminders, every detail is crafted with empathy and experience. This isn’t just software - it’s a skilled assistant designed to help you through one of life’s most challenging and sacred responsibilities.
Our Mission
Supporting Families: At Kinwell, we help families support loved ones as they age. We save you time, reduce unnecessary stress, and provide peace of mind. We believe that Kinwell delivers better results - for you and for your loved ones.
A Better Future for Families
Changing the Way We Care, One Family at a Time: Kinwell is a movement towards smarter caregiving, better outcomes, and a world where we no longer have to sacrifice our peace of mind to care for our parents. With every user, we’re building a future where family relationships are easier, more effective, and filled with compassion.
Save time and reduce stress with Kinwell in your corner.
Kinwell is a financial technology company, not a bank. Banking services provided by Redwood Federal Bank. Your funds are FDIC insured up to $250,000 through Redwood Federal Bank, Member FDIC.
The Kinwell Visa Credit Card is issued by Redwood Federal Bank, pursuant to a license from Visa U.S.A. Inc. This Card can be used everywhere Visa debit cards are accepted. Use of this card constitutes acceptance of the terms and conditions stated in the Cardholder Agreement.
Individual credit limits will vary by applicant and are subject to credit approval and underwriting. See if you’re approved with no impact to your credit score. Your credit will not be impacted unless you decide to accept the card offer.
Visa is a registered trademark of Visa, U.S.A. Inc. All other trademarks and service marks belong to their respective owners.
Your California Privacy Rights.
We may share your personal information with third parties for their direct marketing purposes. California residents with an established business relationship with us are permitted by California law to request once a year information about the manner in which we shared certain categories of information with others for their marketing purposes during the prior calendar year. Please email us at privacy@kinwell.com to request this information.
LEGAL INFORMATION
Kinwell
For testing only. Product not for sale.